Selentium Group AG today announced the first performance results of its newly launched streaming platform ZuZum, officially unveiled on August 25. In just the first 24 hours, the platform recorded unprecedented levels of engagement and organic growth.
Key Metrics:
- Over 800,000 unique users across MENA countries (Saudi Arabia, UAE, Egypt, Turkey, Pakistan).
- More than 5,000 videos uploaded within the first 24 hours.
- Approximately 16,000 new creator accounts registered.
- Content distribution: Educational — 35%, Religious & Spiritual — 30%, Family — 20%, Entertainment — 15%.
- Average session duration: 9 minutes 40 seconds.
- First uploaded videos collectively surpassed 1.2 million views.
Social Impact
The Family Mode and built-in sadaqah donation features will be activated in the coming days. Within its first 24 hours, ZuZum received official congratulations from:
- Organization of Islamic Cooperation (OIC),
- Ministry of Culture, Saudi Arabia,
- Malaysia Islamic Development Department (JAKIM).
Technology
ZuZumAI, the platform’s proprietary AI engine, handled the traffic seamlessly, with peak load not exceeding 20%. The system automatically detected and removed over 450 toxic videos in the first hours of operation.
Executive Commentary
Marsel Murtazin, CEO of Selentium Group AG:
“The demand for value-driven digital media is overwhelming. Millions of people are looking for content that strengthens rather than corrodes. The first 24 hours have shown that ZuZum is not a niche project, but a movement on a civilizational scale.”
David Levinson, CTO of Selentium Group AG:
“Our technology proved its maturity: the system handled traffic effortlessly and instantly identified and filtered toxic content. This validates our vision — sovereign AI for cultures and societies.”